Blog Posts

  • New Media Can Be Daunting

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    I appreciate that all of the different social platforms and the different demographics that they attract can be daunting, even overwhelming, but it is an extremely important part of business today and critical in future business so you need to take time and put in the effort to thoroughly understand it.   Once you do, you…

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  • Like A Fish To Water

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    The family advocacy organization, Common Sense Media released the results of a survey during the week that showed that 38% of children under two years old use their tablet or smartphone before they can speak, for playing games, watching videos and as an educational tool.  By the age of eight, 72% of children have used…

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  • If you take into account the diminishing numbers for cable and network television, the huge nightly Facebook usage, Netflix winning three Emmys, new studios set up by Apple, Google, Yahoo and Amazon, the huge numbers being generated by You Tube and Hulu then you have to reach the conclusion that traditional television as we know…

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  • How To Create A Leader

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    A major challenge facing many businesses, both small and large is how to make a great employee, a supervisor, manager, or leader of others, and do it successfully. You both begin really enthusiastically but then it goes south. Your employee doesn’t quite achieve your expectations. How could you have been so wrong? Most times it’s…

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  • Customer service has always been critical to the success of business, irrespective of what industry you’re in. Research by a whole host of people, including  PriceWaterhouseCoopers have clearly demonstrated that outstanding customer service was a greater contributor to company growth, return on investment and customer loyalty than either advertising and promotion or new products. However,…

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