We are going through a time of tremendous change, forget what you know about business, it no longer applies!
Whether you are a Fortune 500 company, a local retailer, manufacturer or a startup, in order for you to continue to be successful, you must understand how these rapid changes will affect you. Moreover you must plan for them.
Over 97% of businesses fail; ensure you are not one of them. Management, technology, employees, communication, competitors and consumers are all changing.
Amazon now has a 10% larger market cap than all of the listed retail stores in America including Walmart, Target, Best Buy, Nordstroms, Kohl, JC Penny, Sears and Macys.
Are you maximizing digital and social media for research, sales, customer service, building loyalty, generating traffic, increasing margins and ROI?
Bob Pritchard is a leading world authority on the rapid technology change which in the next ten years will disrupt every industry.
In the past ten years we have advanced just 1% of the technology revolution; in the next fifteen years we will advance the next 99% and we will do this with employees that will be more tech savvy, more socially conscious and requiring a significantly different workplace.
It is estimated that in ten years we will be exposed to over 2000 times more information every day than we are receiving today. We have the ‘Internet of Things’ which is already connected to some 22 billion devices and will reach 75 billion by 2020. There are 31 billion internet connected devices – (Morgan Stanley)
Digital and Social Media and new devices have revolutionized the way we communicate with each other, how we research and employ customer service and how we conduct our marketing and advertising.
These changes will demand extraordinary change in leadership techniques, corporate culture and community citizenship, management, marketing and advertising as well as customer communication and service.
Technology advances and cloud technology will totally change the competitive landscape. Think what Apple did to music and what Amazon did to retail. The biggest competition to banks is not other banks, it is Blockchain and Fintech. The biggest threats to the transport industry are the hyper loop, autonomous vehicles, and drones, the biggest threat to manufacturing are 3D printers. What is the biggest threat to your industry?
This is not in the future… all of this is happening now.
This is not only a message that every business on the planet needs to hear and heed, it is a practical application that every business needs to begin implementing with Bob Pritchard’s world class team.
“Mind blowing, a huge wake-up call. Bob showed us clearly and in a powerful way how we must rethink our leadership, reporting structure, culture, management, and create a balance in our marketing between traditional and effective use of new media, and greatly improve communication with our customers.
– Images Retail