SHOW TITLE: Finally, a cure for cancer?
My guest Barry James Folsom has over 40 years of executive management and strategic marketing experience with a successful track record of growing divisions and companies rapidly into category leaders. He has an incredible CV so I am only going to touch on a couple of his accomplishments.
Barry has played pivotal roles in the creation of 4 major market categories: PCs, Workstations, Internet Data Centers and Web Conferencing.
He is the chief Enabler at Grow to 50M, a strategic marketing growth consulting firm.
Barry was a strategic advisor to the CEO of Motorola’s Home Mobility Solutions and served on the Corporate Marketing Council, Microsoft / Motorola Partnership Board and was Executive Sponsor for strategic relationships w/Sony, Google, Yahoo, Sling, Sony Pictures, ABC/Disney and NBC/U.
At Exodus communications, he drove a singular focus on Internet Data Centers, reducing the sales cycle by 50%, increased the sales close rate to 100% and grew sales 400% in seven months.
He was President of Spectrum HoloByte, an electronic entertainment company, which grew in one year from $13M to $70M. He was a Sun executive during its four-year hyper-growth from $100M to $1.7B.
To sum up, Barry James Folsom really knows how to build businesses and profits, a skill that few have been able to master.